When your name barely features on any list at all, even the Z-list, it's always flattering to be asked to be on the radio.
Despite writing and presenting three stonking one-hour specials on the Beach Boys, David Bowie and Petula Clark on The Wireless last year, my radio career seemed to have fizzled to a halt. It had been some years since I had written rather cringe-inducing radio commercials for the likes of the National Bus Company and W.H. Smith, so perhaps this was my chance of redemption. But it wasn't to be and David Hamilton and Graham Dene continue to rule that particular station. Never again would my dulcet tones (an unsatisfactory hybrid of Bob Harris and Tony Blackburn) be heard on the airwaves. Or so I thought. Until now. So, for those who love the sound of my own voice as much as I do, here is a link to yesterday's one-hour interview on the subject of Marketing to Seniors, on Marketing Radio. It's not too bad, although I do go on a bit. And I wish I hadn't chosen the Twitter controversy which describes Hershey's new logo as a 'steaming turd' as my story of the week. Some things never change, it seems. But that's radio.
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AuthorMark Beasley Archives
May 2021
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